Trust
Warranty and quality control receive visual weight.
Approve directionBrand foundation · 2026
Renewed technology.
Ready for what’s next.
A premium European brand for buying, renewing and selling smart devices—with quality you can see and confidence you can feel.
Explore the directionVisual concept · not yet the final website
Recommended direction
Circular
Confidence
Premium through restraint. Circular through movement.
Value
Renewed feels premium—not second-hand.
Scale
One system for consumers, business and campaigns.
Compact brand guide
A system that stays recognisable at every size.
Refurb Green
#00D95A
#00D95A
Deep Graphite
#101313
#101313
Warm Cloud
#F7F4EE
#F7F4EE
TypographySöhne / Inter
Clear grotesk. Generous headlines. Short sentences.
Style philosophyCalm proves quality.
Green marks action. Circular forms signal renewal. Warm neutrals make technology more human.
Digital experience
One brand. Three clear reasons to engage.
Better tech.
Ready again.
Professionally renewed. Tested in-house. Two-year warranty.
Sell your device
Your phone has value.
The planet does too.
Get a clear offer →Business
Devices in.
Value back.
Buyback and renewal through one accountable European partner.
Brand in use
Professional in every contact moment.
KAGAN CAKIRhello@refurball.comrefurball.comKagan CakirE hello@refurball.comW refurball.com
The decision
Approve the direction first.
Then we build the website.
One approved visual language becomes the foundation for UX, content, development and campaigns.
- 1ApproveCircular Confidence as the visual foundation
- 2RefineFinal copy, components and brand assets
- 3BuildResponsive website and e-commerce